Popculture

Shot at Identity festival, first time seeing Prydz. One of the best sets I've experienced.

So as you may know, or not and are just about to find out, EDM is taking over. If even you don't really know what it is, it's influencing the world around you: it's being incorporated into an increasing amount of popstar repertoire cycling your favorite radio station, it's creating a lifestyle and industry that affects the concert going experience as we know it, and finally, you knew it would come to this, it has experienced movement in the fashion industry.

Unless you've been oblivious in the stores or are too broke to be shopping these days (not unlike myself) you have noticed the neon, the crop tops, and the bright colors dripping from clothing racks in Nordstrom and Target and everywhere in between. Designers are smart, they know the summer festival trend and are catering to those fashion conscious festies.

Of course, the festival itself is no new creation but it's evolution is incredible. Naturally the music has changed, headliner names like Jimi Hendrix and The Who have turned into foreign looking monikers like Skrillex and Avicii. Although some traditional styles have reemerged on the festival scene, the direction is almost beyond comparison...

Late 60's festival fashions in Hyde Park, NY

Some style scene at Identity festival in Bristow, VA

 This past weekend I went to Identity festival in northern Virginia with some good (and some new) friends. Because it was only a one day festival, and we were really only going to see four acts in particular, we went a little EDM-casual for our looks.

It's all about the crop top. Yes those are fanny packs, and yes, mine is from Disney World.

The young legend, Madeon.

There was a lot of neon....

Mustaches are always involved.

EDM festivals are perfect for those outfits you would never otherwise wear. You can't wear something too outrageous because there will always be someone with more neon than you, less clothing than you, or more glitter than you.

The next night we headed to Pacha in New York to see Madeon, and to our surprise, another Eric Prydz set. The club was beyond overcrowded, the scene was club and attire appropriate for new york night life: tight dresses, heels, collared shirt, you've seen it all before. The crowd was not ideal but the music was so, so good.

Madeon rockin his signature blazer, the coolest teenager in the world. Photo credit Angas Reid

trying to find some dancing room amongst the pacha crowd......

up next: Pretty Lights